Member Profile
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A Closer Look at the Characteristics of Florida Realtors Members

Realtor demographic characteristics, business activities, income and expenses, and office and firm affiliation provide a picture of our Florida members.

Each year, the National Association of Realtors does a survey of its membership. The latest facts and figures about Florida's members can be found in the report.

Here are some highlights from the latest report from 2021:

Business characteristics of Realtors

  • Seventy-nine percent of REALTORS® were licensed sales agents, 11 percent held broker licenses, and 10 percent held broker associate licenses.
  • The typical REALTOR® had six years of experience, down from seven last year.
  • Thirteen percent of members had at least one personal assistant.
  • Eighty percent of REALTORS® were very certain they would remain active as a real estate professional for two more years.

Business activity of Realtors

  • In 2020, the typical agent had 10 transactions, the same as in 2019.
  • The median sales volume for brokerage specialists decreased to $1.5 million in 2020 from $1.7 million in 2019.
  • Lack of inventory was the the most cited reason limiting potential clients from completing transactions; followed by difficulty finding the right property.
  • The typical property manager managed 35 properties in 2020, up from 34 properties in 2019.
  • The typical REALTOR® worked 30 hours per week in 2020.
  • In Florida, typical REALTOR® earned 13 percent of their business from repeat business and 18 percent through referrals from past clients.

Income and expenses of Realtors

  • In 2020, 39 percent of REALTORS® were compensated under a fixed commission split (under 100 percent), followed by 22 percent with a graduated commission split (increases with productivity).
  • The median gross income of REALTORS® was $33,750 in 2020, a decrease from $35,000 in 2019.
  • In Florida, members with 16 or more years of experience had a median gross income of $62,500 and those with less than two years had an income of $8,200.
  • The median business expenses were $4,080, down from $4,740 in 2019.
  • The largest expense category for most REALTORS® remains vehicle expenses at a median of $1,040.

Office and firm affiliation of Realtors

  • Fifty-nine percent of REALTORS® were affiliated with an independent company.
  • Eighty-four percent of members were independent contractors at their firms.
  • The median tenure for REALTORS® with their current firm was five years, an increase from three years last year.
  • Seven percent of REALTORS® worked for a firm that was bought or merged in the past two years.

Technology and Realtors

  • Fifty-nine percent of REALTORS® reported having a website for at least five years, and the typical REALTOR® has had a website for a median of seven years.
  • Seventy percent of members were on Facebook and 54 percent on LinkedIn for professional use.
  • The most common information found on REALTOR® websites, among all REALTORS®, was the member’s own listings and home buying and selling information.

Demographic characteristics of Realtors

  • The typical REALTOR® in Florida was 55 years old and 88 percent at least attended college.
  • Sixty-five percent of all REALTORS® were female, the same as last year.
  • Seventeen percent of REALTORS® had a previous career in management, business, or finance, and 16 percent in sales or retail. Only four percent of REALTORS® reported real estate was their first career.
  • Sixty-two percent of REALTORS® in Florida reported real estate was their only occupation now and pre-COVID-19, while 12 percent had another source pre-COVID-19.
  • Seventy-seven percent of REALTORS® own their primary residence in Florida.


Click the blue button below to download the full report. If you are visually impaired and need assistance reading the report, please contact Erica Plemmons at or 407.438.1400