Florida Realtors News

A look at easy online tools that will help you create professional video listings that will wow both buyers and sellers.

It’s vital to review all advertisements, MLS entries and public-facing messages to make sure they comply with the Fair Housing Act and related laws that exist at all levels – local, state and federal. Realtors have been sued over accidental mistakes in the past.

Realtors are advised to take these precautions to help keep themselves and others safe from coronavirus as Florida begins to slowly reopen its economy.

Over 90K Pandemic Unemployment Assistance (PUA) claims from independent contractors, including Realtors, have been processed; nearly 55K are getting their benefits.

Retrace the last 12 months of ad spending across social media, referral networks and Pay Per Click (PPC) lead generation to see where your past business originated.  

Realtors have a lot of paperwork they could add to a standard contract. How do you know when, if and how? In most cases, though, transactions will proceed smoothly if riders, addenda and disclosures are introduced earlier rather than later.

Realtors don't just need to know where buyers are coming from, they also have to know why. Once you know those things, you can begin creating your marketing strategy.

Brokers now will be able to get MLS data feeds of their own listing content, and members won’t see a dues increase for NAR in 2021.

ActivePipe report: Email provides the greatest return on investment, “returning $42 for every $1 spent,” in comparison to other marketing channels.

Here's a look at the COVID-19 safety measures vacation rental owners will need to follow and information on how counties can request to reopen.